The overreaching theme this year involved following a trail where one element in a cover led to the next cover.
Spring - Message Delivery
The magazine became a chain of custody envelopes marked with H.R. 3261, which was the invasive Stop Online Piracy Act (SOPA) bill that was eventually defeated.
The envelope started by being delivered to Bradley Manning by Lady Gaga.
The chain then continued as follows:
- Confidant
- Bradley Manning
- Julian Assange
- Rupert Murdoch
- Rick Santorum
- Justin Bieber
- Tina Fey
- Sarah Palin
- Ted Stevens (who was deceased and returned the envelope to Mrs. Palin)
- and finally to Chris Dodd (former senator and now the head of the MPAA)
The "SENT BY" column contained the actual signatures of the people when possible.
Peeking through the holes of the inter-departmental envelope was a map of midtown Manhattan.